Page 14 - Fall 2017 Elementary Guidebook

Get everyone excited about the upcoming Fair. Make this inviting western town. Don’t forget the countdown sign! Toolkit keyword: ENTRANCE
Décor and Merchandising
Bring your Book Fair to life with thematic décor and merchandising.
Bene ts
• Brings Book Fair theme to life, creating lifelong memories for kids • Gives everyone more reasons to check out the Fair
• Showcases product and directs shoppers through the Fair
GREAT Ideas
• Have students create themed posters to decorate the Fair. Turn it into a contest where students vote for their favorite. Reward the winning poster artists with books from the Fair using Scholastic DollarsTM.
• Access step-by-step instructions for western-style props in the Chairperson’s Toolkit. Toolkit keyword: PROP
• Feature handmade or props made from recycled materials from students and volunteers.
• Use a music streaming service to play kid-friendly, theme-related music, such as classic country and popular western songs.
• Highlight popular books within the Fair with sticky notes or shelf- talkers. Toolkit keyword: SHELF TALKER
• Leave room between tables so shoppers can comfortably navigate the Fair.
• Hang posters with hangers on a clothing rack to display samples.
• Unpack books and slide the empty boxes under the table the books are displayed on.
• Visit our many themed Pinterest boards for additional ideas. Follow us on Pinterest at /scholasticfairs.
p Leg up. Enhance your Book Fair environment — put western boots on table legs. Toolkit keyword: TABLE LEG
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Get Everyone Excited Décor and Merchandising